When V1 of Arrow Launcher (later renamed Microsoft Launcher) was released, the team onboarded a lot of early users quickly through this fanbase and received a good amount of word-of-mouth press, which helped raise visibility of Arrow to new users.įrom the start, it was critical to differentiate since the launcher space was very crowded and several incumbents had deep feature lists and hundreds of millions of users. The team started dialog with the Next fanbase early on and this provided both early feedback on feature direction and created a buildup of interest. Their development team in Beijing was able to quickly take the core ideas they had come up with and build an initial version of the launcher. The team knew they wanted to leverage what they had learned in building Next Lock Screen and continue to work with the large engaged fanbase from that release. So, the idea to build Arrow Launcher was born, a full launcher replacement for Android. With deep customization for gestures, you can double tap to lock your phone, swipe up for app drawer and more.įollowing the successful launch of the Next Lock Screen for Android, the Loop team found that several capabilities they wanted to add to the lock screen just were not possible. Search the web or your files, apps, docs, messages and web results using Microsoft Launcher’s universal search bar. Search the web and your phone in one place.Snap a pic on your phone and see it instantly on your Windows PC* or continue editing an Office 365 document on your PC by linking your phone with your Windows PC. You can even set your feed as your default Home. See your most important information at a glance like news, calendar events, docs, contacts and more in your personalized feed. Personalize the look and feel of your device by customizing your wallpaper, theme and accent colors, icon packs, gestures and more. Pin contacts to your Home screen and place them anywhere on the Home screen, dock or in folders. Have your most important people at your fingertips.

You can even open photos, docs and webpages on your Windows PC to be productive across all your devices. With a Microsoft account or work/school account, you can access your calendar, documents, and recent activities in your personalized feed. With Microsoft Launcher (formerly known as Arrow Launcher), you can personalize your Android device to match your style with wallpapers, theme colors, icon packs and more.

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